Training – Employees – BASF

"Know how to convince" training course

BASF, The Chemical Company



  • Develop the participants’ confidence when addressing customers
  • Adjust the participants’ work practice in when working commercial colleagues

Client Benefits

  • Development of a commercial culture within a technical team
  • Strengthening the cohesion of the participant
  • Reconciliation of scientific and commercial cultures

Management use case

Enriched Training

Similar use cases


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